Tuesday 19 March 2013

Speaking From Experience Research

It was simple for me to choose a route to go down with these brief, just by looking at my two main issues when leaving home, one being having to figure out how to manage my money (the hard way) and the other cooking for myself, and since I'm a terrible cook I rely on ready meals and takeaways a bit too much (which doesn't help with the money management).

http://voices.yahoo.com/college-student-eating-habits-bad-health-the-5273449.html?cat=5

http://colourful-foodie.blogspot.co.uk/2011/11/students-eating-habits-myths-exposed.html


I decided to combine the two ideas of eating habits and money management in the form of a student cookbook, but with so many variations of student cookbooks I knew I needed to do something that would give it a competitive edge. This tied in well with the money management side of things as I realised I could include pages with cheap alternatives to some food and ingredients and perhaps some healthier alternatives to takeaway and fast food options.

I had already planned to keep the design simple to mirror the simplicity of the recipes and to relax people who might not be great cooks. I started looking at books in this style:







I love everything involved with this design, the book like appearance lends itself so well to the actual content and the fold outs can easily double up as something decorative which would be ideal for a student living in a cell like bedroom in halls.









































































Plenty of these examples embodied the design style and fusion of food and lifestyle that I wanted to include in my own cookbook, but the standout design for me was the 'Bread and Butter' fold out cookbook, the idea is interesting and innovative and I would love to explore something similar for my own design.

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